General Business · Marketing · Calculator

Cost Per Acquisition Calculator

Calculate the average advertising or campaign cost for each completed acquisition.

CurrencyDisplay only. Your numbers are not converted.

How to use this Cost Per Acquisition Calculator

Calculate the average advertising or campaign cost for each completed acquisition. Enter your numbers above and Okomit calculates the result instantly.

Cost Per Acquisition Calculator formula

Cost Per Acquisition = Campaign Spend ÷ Acquisitions

Example

A $3,000 campaign that generates 60 completed acquisitions has a CPA of $50.

How to use the result

Define the acquisition consistently. Depending on the campaign, it may mean a purchase, signup, booked call, or another completed action.

Frequently asked questions

Is this calculator free?

Yes. This Okomit calculator is available as a free tool.

Does Okomit save the numbers I enter?

Guest calculations remain in the browser unless you choose a feature that explicitly saves work. Logged-in Okomit features may support saved scenarios where available.

Can I use this for business planning?

Yes, as a planning aid. Review important business, tax, legal, lending, or accounting decisions with the appropriate professional when needed.