General Business · Marketing · Calculator

ROAS Calculator

Measure advertising revenue returned for every dollar of ad spend.

CurrencyDisplay only. Your numbers are not converted.

How to use this ROAS Calculator

Measure advertising revenue returned for every dollar of ad spend. Enter your numbers above and Okomit calculates the result instantly.

ROAS Calculator formula

ROAS = Revenue From Ads ÷ Ad Spend

Example

If $1,000 in ad spend produces $4,000 in attributed revenue, ROAS is 4.0x.

How to use the result

ROAS is useful for ad efficiency, but it should be reviewed alongside margin, customer acquisition cost, and repeat purchase behavior.

Frequently asked questions

Is this calculator free?

Yes. This Okomit calculator is available as a free tool.

Does Okomit save the numbers I enter?

Guest calculations remain in the browser unless you choose a feature that explicitly saves work. Logged-in Okomit features may support saved scenarios where available.

Can I use this for business planning?

Yes, as a planning aid. Review important business, tax, legal, lending, or accounting decisions with the appropriate professional when needed.

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